| Project Challenges |
| Although technically and instructionally ambitious, the project posed no special challenges to the development team at mindpoint.net. The main challenge for Big Sky Mining Co. was in finding a capable and willing revenue sharing partner to offset some of the risk in launching a new online property. After a careful opportunity review and a thorough due diligence process mindpoint.net agreed to build and broadcast the Big Sky Mining Co. Internet Learning Channel. |
| The Result | ||
| Big Sky Mining Co. has successfully launched their dealer training program giving their dealers a powerful tool to increase their sales and adding significant incremental revenue
to both dealers and Big Sky Mining Co.. Using the mindpoint.net solution they accomplished this in less time than competing solutions and they have received tremendous feedback from their dealers regarding the effectiveness of the training and the overall impact on their sales efforts.
Their course offerings are delivered in a multi-media and multi-learning mode format providing the ultimate in learning flexibility for Big Sky Mining Co.'s busy dealer channel. Revenues from course fees have had a dramatic impact on Big Sky's bottom line, and continue to strengthen brand awareness with every dealer that takes a Big Sky course. This case study is an exemplary model of a consulting firm monetizing their acquired knowledge and earning revenue from it. |
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| The Solution |
Using the eMERSIVMEDIA content development team, and mindpoint.net's Internet Learning Channel construction and marketing expertise, Big Sky Mining Co.'s project expectations were met and exceeded on a large scale to their delight. Eight custom courses were built in parallel with an impressive online educational property targeted specifically at their client demographic. The assembling of a talented instructor team to deliver the in-person advanced instruction via classroom and via the web was facilitated by the mindpoint.net's Worldwide Instructor Network (W.I.N.) |
| Case Study Categories |
| Consultants | ||
An innovative company in the information data mining space, Big Sky Mining Co., wanted to capitalize on its valuable inventory of information aggregration tools, knowledgebase, and services. They wanted to create a high impact blended training
program consisting of next generation eLearning and
intense Instructor Led Training. This would accomplish 3 major objectives for them: 1) Build loyalty |
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| These education services are instrumental in helping design and build Big Sky-based businesses. Big Sky Mining Co. chose mindpoint.net and our eMERSIVMEDIA content group to build their Internet Learning Channel. |
| Project Goal | ||||
To build an online property that sells valuable content in the form of business courses that cover all facets of building and growing information-based businesses. The property must be accessible worldwide, be integrated with a complementary ILT (Instructor Led Training) effort, have robust security protection for user log-in data, and intellectual property protection with watermarking and rights protection mechanisms, have sophisticated learner performance and course revenue tracking capabilities, and be presented in a visually engaging format. |
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